Do you want to adopt inbound marketing but worry that you don’t have the resources to produce great B2B content? Here are your options.
You’re not alone, it's a big concern for many B2B technology companies going inbound. As many again have starting inbound marketing only to discover that producing the necessary content is harder than expected.
It's true though that you cannot get away from the fact that inbound marketing (or content marketing) has quality content at its absolute core.